We reported on Wednesday that a same-sex couple was denied the family discount rate to join a Richmond gym, American Family Fitness. Quite a commotion ensued among homosexual activists when the blog gayrva.com first reported it. Then WTVR-TV/CBS6 picked up the story and even asked us for comment, which it did not use (see viewer comments which appear overwhelmingly pro-family). However, it interviewed Delegate John O’Bannon (R-73, Henrico), who pretty much nailed it.
American Family Fitness has every right to establish its membership rules and pricing policy. It is, after all, a private business. Although Virginia law pertains only to the commonwealth and its political subdivisions, American Family chose to model its policy on Virginia law, which recognizes marriage as one man and one woman. That is commendable.
Mind you, American Family didn’t bar the individuals from joining the gym (and they did join). But it did not offer them a discount reserved for traditional families. There are options for those who disagree with that policy. It is ironic, though, that those who scream for “choice” and affect a libertarian pose in their rhetoric, in practice want a politically correct, secular progressive uniformity that, in effect, limits options.
A Richmond business embeds traditional values in its membership policy, while Delegate John O’Bannon speaks beyond the hype on the issue.